Home    |    Participating Alumni    |   About A.H.A.   |    Get Involved    |    Code of Ethics
Heather Rasmussen-Turner 92' CIA
Forfeng Designs
Owner/Chief Log Roller


Heather Turner CIA 92' A.H.A #1
Forfeng Designs
Consulting, Design and Marketing Specializing in the Hospitality Industry

Discount offered to CIA, J&W, NECI Alumni
20% OFF all Design and Marketing Services* to CIA Alumni
*discount not applicable to PPC advertising or Hosting services.

Please click here for a list of services offered

Forfeng Designs
Waterford, CT
860-326-0721

About Heather Turner:
Heather Turner a.k.a. Forfeng is a graduate of the Culinary Institute of America and has spent over 20 years in the restaurant business. She trained under one of the PBS Series “Great Chefs of America”, Chef Yves Labbe at 4 Star acclaimed restaurant, Le Cheval D’or and has been the Executive Chef at Bellini’s Restaurant, The Cliff House at Stowe Mt. Resort and Harvest Market in Northern Vermont and at The Olde Inn on Cape Cod. In 2003, Heather decided to make a major career change and start her own business, she had a personal background in photography and the fine arts which she wanted to put to good use.

After developing several online marketing pieces for friends, she was encouraged by friends and family to try it as a business undertaking. Thus Forfeng Designs was established in November of 2003 as a creative and alternative outlet to the restaurant industry and continues to the present day. Forfeng Designs now does a wide variety of marketing and small business consulting both online and in print, design is now only a small portion of what the company offers.

 
Services Offered

Print Design
Logo Design
B&W Print ad design for Newspapers and other print media
Color Print ad design for Magazines and other print media
Rack Card Design
Brochures
Coupon design
Voucher design
Gift Certificate design
Business Card Design
Menu Design as well as copy

Internet Marketing & Development
Social Networking set-ups and walk throughs
Snail mail and e-mail press releases to state specific local and national publications
Competitor research and compiled results
Compiled site tracking results and recommendations
Online marketing and directory recommendations
Blog Set-ups and customized set-up cheat sheets
Graphic Design for BYO (Build Your Own) websites: (navigation buttons and bars, custom headers and photograph customization.)
Site Evaluations
Online web ad design
Custom designed email newsletters or email postcards with opt-in and opt-out
and custom tracking capabilities
Custom designed email or website surveys with compiled results
PPC (Pay Per Click) advertising
Custom Flash Headers and Banners
Custom Landing Pages
Computer tutoring and custom tutorials
Web Design Simple & Complex (graphics and copy only until further notice)
Web Re-design Simple & Complex (graphics and copy only until further notice)
Affordable Web Hosting ($44.00 per year), you have the option of designing your own website and hosting it with us if you choose.


Foodservice Consulting
Cost Saving Evaluations and Analysis
Promotions Development and Implementation
Vendor Evaluations
Menu Development
Food Costing and Price Point Analysis
Follow up training for kitchen staff - Food Costing and Price Point Analysis
Front of the House Waitstaff Training for Fine Dining and Upscale Service Units
Wine Service Training
Customer Service Training and Evaluation
Harassment Training, internal and external sources
Theft of product identification and prevention services
Interviewing and Reference Checks
Logo and Menu Design
Ad Design
Customer Surveys and Customer Service Surveys, online and printed are both available
Customized Employee Manuals

Commercial Photography
Interiors
Exteriors
Product
Food styling
Scene specific
Print Photography scanning and digitizing
Photography touch-ups, digital and print
Watermarking for photographers
We are also available for insurance claims, insurance records, real estate, project and development specs, all images provided on requested number of CDs
Home    |    Participating Alumni    |   About A.H.A.   |    Get Involved    |    Code of Ethics